1. A career in marketing research, opinion research :
Author:
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Consumers-- Research-- Vocational guidance.,Marketing research-- Vocational guidance.,Public opinion polls-- United States.,Marketing research-- Vocational guidance.,Public opinion polls.,United States., 7
Classification :
HF5381
.
A1
I5
no
.
320
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2. Behavioral science foundations of consumer behavior
Author: / edited by Joel B. Cohen
Library: Central Library and Archive Center of shahid Beheshti University (Tehran)
Subject: Consumers - Addresses, essays, lectures,Motivation research (Marketing) - Addresses, essays, lectures
Classification :
658
.
834
Co-B
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3. Beyond listening :
Author: Bonnie Goebert with Herma M. Rosenthal.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Consumer behavior.,Consumers' preferences.,Focus groups.,BUSINESS & ECONOMICS-- Marketing-- Research.,Consumer behavior.,Consumers' preferences.,Focus groups.
Classification :
HF5415
.
32
.
G64
2002eb
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4. Buyer attitudes and brand choice behavior
Author: / by George S. Day
Library: Central Library and Archive Center of shahid Beheshti University (Tehran)
Subject: Consumers,Motivation research (Marketing),Branded merchandise
Classification :
658
.
83
Da-B
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5. Cases in concumer behavior
Author: [by] Roger D. Blackwell, James F. Engel [and] David T. Kollat
Library: Library of the Faculty of Economics University of Tehran (Tehran)
Subject: Consumers-Case studies,Marketing research-Case studies
Classification :
HF
5415
.
2
.
B53
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6. Citizen brand :
Author: Marc Gobé.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Brand name products.,Branding (Marketing),Consumers' preferences.,Motivation research (Marketing),Brand name products.,Branding (Marketing),BUSINESS & ECONOMICS-- Advertising & Promotion.,Consumers' preferences.,Motivation research (Marketing)
Classification :
HD69
.
B7
G6
2002
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7. Consumer behavior
Author: Schiffman, Leon G
Library: Central Library and Information Center of Ferdowsi University of Mashhad (Khorasan Razavi)
Subject: ، Consumers,، Motivation research )Marketing(
Classification :
HF
5415
.
3
.
S29
1987
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8. Consumer behavior; conceptual foundations
Author:
Library: Central Library and Document Center of Shahid Chamran University (Khuzestan)
Subject: Consumers,Motivation research (Marketing),Attitude (Psychology)
Classification :
HF5415
.
3
.
K47
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9. Consumer behavior : selected readings
Author: edited by A. S. C. Ehrenberg and F. G. Pyatt
Library: Central Library and Documentation Center (Kerman)
Subject: ، Motivation research )Marketing(,، Consumers - United States
Classification :
HF
5415
.
3
.
C6
1971
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10. Consumer behaviour
Author: / Gordon R. Foxall, Ahmad Jamal
Library: University of Tabriz Library, Documentation and Publication Center (East Azarbaijan)
Subject: Consumer behavior,Consumers, Attitudes,Motivation research (Marketing)
Classification :
HF5415
.
3
.
F64
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11. Customer satisfaction measurement for ISO 9000:2000 /
Author: Nigel Hill, Bill Self, Greg Roche.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Consumer satisfaction-- Evaluation.,Consumers-- Research.,ISO 9000 Series Standards.,Marketing research.,BUSINESS & ECONOMICS-- Customer Relations.,Consommateurs-- Satisfaction.,Consommation-- Recherche.,Consumer satisfaction-- Evaluation.,Consumers-- Research.,ISO 9000 Series Standards.,Marketing research.,Normes ISO 9000.
Classification :
HF5415
.
335
.
H55
2002eb
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12. Customer satisfaction measurement for ISO 9000:200
Author: / Nigel Hill, Bill Self, Greg Roche
Library: Central Library and Document Center of Shahid Chamran University (Khuzestan)
Subject: Consumer satisfaction--Evaluation,ISO 9000 Series Standards.,Marketing research.,Consumers--Research,Consommateurs--Satisfaction.--ram,Normes ISO 9000.--ram,Consommation--Recherche.--ram,BUSINESS & ECONOMICS--Customer Relations.--bisacsh
Classification :
HF
,
5415
.
335
,.
H55
,
2002eb
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13. Customer visits: building a better market focus
Author: McQuarrie, Edward F.
Library: Central Library and Information Center of Ferdowsi University of Mashhad (Khorasan Razavi)
Subject: Research ، Industrial marketing,، Communication in marketing,Attitudes ، Consumers,، Customer relations
Classification :
HF
5415
.
1263
.
M37
1998
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14. Doing research projects in marketing, management and consumer researc
Author: / by Chris Hackley
Library: Central Library and Document Center of Shahid Chamran University (Khuzestan)
Subject: Management--Research,Marketing research.,Consumers--Research
Classification :
HD
,
30
.
4
,.
H28
,
2003eb
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15. Don't think pink :
Author: Lisa Johnson, Andrea Learned.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Marketing.,Women consumers.,BUSINESS & ECONOMICS-- Marketing-- Research.,Marketing.,Women consumers.
Classification :
HC79
.
C6
J64
2004eb
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16. Einführung in die Qualitative Marktforschung :
Author: Adrienne Steffen, Susanne Doppler.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Consumers-- Research-- Methodology.,Marketing research-- Methodology.,Qualitative research-- Methodology.,BUSINESS & ECONOMICS-- Industrial Management.,BUSINESS & ECONOMICS-- Management Science.,BUSINESS & ECONOMICS-- Management.,BUSINESS & ECONOMICS-- Organizational Behavior.,Consumers-- Research-- Methodology.,Marketing research-- Methodology.,Qualitative research-- Methodology.
Classification :
HF5415
.
2
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17. Ethnography for marketers: A guide to consumer immersion
Author: Hy Mariampolski
Library: Library of Faculty of Literature and Humanities Sciences of Kashan University (Esfahan)
Subject: Marketing research,Consumer behavior,Consumers' preferences,Business anthropology
Classification :
658
.
83
M332E
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18. Global UX
Author: Whitney Quesenbery and Daniel Szuc ; with sketchnotes by Amanda Wright
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Consumers-- Research,Marketing, Cross-cultural studies,New products, Cross-cultural studies,Product design
Classification :
HF5415
.
32
.
Q38
2012
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19. Handbook of qualitative research methods in marketing
Author: / edited by Russell W. Belk
Library: Razi Psychiatric Center Library (Tehran)
Subject: Marketing research, Methodology,Consumers, Research, Methodology,Qualitative research, Methodology
Classification :
HF5415
.
2
.
H288
2006
R
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20. Handbook of qualitative research methods in marketing
Author: / [edited by] Russell W. Belk
Library: Library of Campus2 Colleges of Engineering of Tehran University (Tehran)
Subject: Marketing research--Methodology.,Consumers--Research--Methodology.,Qualitative research--Methodology.
Classification :
HF
5415
.
2
.
H288
2006
R
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